Search Engine Optimisation (SEO)
& Search Engine Marketing (SEM)

Factory Arts has been closely involved in search engine optimisation and internet marketing since 1995, when Google was probably not even a twinkle in Larry Page and Sergey Brin’s eyes (they launched Google in 1998).

Potential Maximized

It is natural to think that search engines are not an important part of your marketing mix, (for example, if you are marketing locally) but it is likely that if you ignore their potential, you will lose opportunities as people increasingly use the internet to find products and services.

Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) are an important part of your online marketing mix. To maximize the potential of your investment, your website needs to be easily found.

Search Engines

Google, Yahoo and MSN Live are the major players in the search engine market and our goal is to ensure your website gets found in those search engines within the first result page (SERP). We continually and extensively research ‘search word effectiveness’ and will advise you on the best search terms for you, although we cannot guarantee ‘a page one spot’ for several reasons (feel free to talk to us about why this is so).

Experts @ SEO and SEM

If you already have a website designed and hosted by another company, we will generally not be in a position to help you because of potential conflicts, but don't let that put you off - get in touch anyway to discuss it.

Getting your website found on search engines is not an exact science. It is a mixture of understanding your online target market, experimentation testing to understand how to achieve best results, lots of time reading leading search engine authoritive blogs and websites on a daily basis to keep up with best practices and lots and lots of experience.

There are many many proven standard proceedures we undertake on each website we create, to achieve best results for our clients.

Our search engine optimisation (SEO) and search engine marketing (SEM) skills and services will be of advantage to your website and your business. If you are skeptical about our abilities to get your website found by search engines, check out our client testimonials, then contact us to find out more.